"If it's something you would have done for free, then stock can be a great motivator and could certainly pay off long term," says the developer who is also CEO of Geisel Software, a Shrewsbury, Mass.-based web and mobile-development company.

According to Brian Geisel, who has a Boston-based software company, encryption features prevent Amazon from reducing costs as smaller and cheaper processors will not be enough for such protection.

Brian Geisel, a developer of 20+ years, stresses the importance of career development for technology-heavy roles, saying "Career development is important in all aspects of software, but especially when you're working in modern technologies such as web and mobile development.

Scott Miller, the former iRobot manufacturing executive who runs Dragon Innovation, tells me he is planning to unveil Dragon Launcher sometime next month, with a carefully-chosen set of five to ten hardware products.  Geisel Software of Shrewsbury is helping out on the Dragon Launcher site.

"Most SMBs aren't storing petabytes of data, and they need only a reasonable amount of reliability," says Brian Geisel, CEO of Geisel Software. "The [high] cost really comes in around how quickly your data can be recovered."

But Brian Geisel, the CEO of Geisel Software, a developer of mobile, Web, and embedded applications, thinks that even though they might resist now, the popularity of Apple could eventually compel automakers to partner with Apple or other major tech companies.