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While whispers of layoffs might be making the rounds, don’t be fooled—the software engineer job market is still hot. You may have to work a little harder to land a software engineer job. And the days of extravagant office perks (oh, those free massages!) might be long gone. But today’s developers are hardly missing out. […]
Your business is already responsive to customer needs, but is your website responsive? Responsive web design is a popular term, but not everyone knows what a responsive website is. That’s a mistake you can’t afford to make for your business. Here’s everything you need to know to know what responsive web design is and to […]
Since the birth of commerce, business owners have assumed that directly promoting a product was the best way to sell it. For a long time, this worked. Over the years, thanks to the drip drip drip of advertorials, paid reviews, and infotainment, consumers became deeply suspicious of promotion. So business owners needed a different way […]
You’re considering creating mobile applications for your business, and it’s not just because it sounds cool. The bottom line is you would create a mobile app if you knew it would create more revenue for your business. You can’t build revenue without understanding how apps make money, so here are the primary ways a mobile […]
If only there were a real, accurate math formula that could calculate how important a good video is for a Kickstarter project. While 90 percent seems a bit extreme, it’s no secret that a great Kickstarter video can mean all the difference between going big and going home. While some videos have all the precision […]
Since the big announcement last week, one question has dominated the minds of consumers and developers alike: What’s so new about the Apple iPhone 5s? Sure, Apple added a new 64-bit A7 processor, but the technology here is just the facilitator. The truly interesting part is what can be done with the technology. The vision […]
Before Kickstarter, Indiegogo, and other crowdfunding sites took flight, a decent video, a small bit of background and an interesting concept were enough to fund a project. Unfortunately, today’s crowdfunding sites are exactly that – crowded – and it has gotten tougher to get media attention for projects. Having a dedicated “team publicist” is the […]
For every over-funded Kickstarter project with a cash haul of hundreds of thousands of dollars, there are at least three or four projects that never fill up that goal bar. While some of the hottest products often have full-fledged social media teams working strictly on promotion, even solopreneurs with far less lofty goals routinely undercut […]
For most people looking for a great income source, affiliate marketing is an incredible draw. Think about it: The most successful affiliates make hundreds, thousands or even millions each month, without ever driving to an office, punching a clock or even changing out of their pajamas. However, great affiliate marketing has as much to do […]
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Learn how strategic outsourcing can be the key to overcoming development challenges and achieving your project goals. Key takeaways:
